第132屆廣交會(huì)上，很多參展的家電企業(yè)感受到“暖”意，不少“暖產(chǎn)品”“暖技術(shù)”走俏歐洲市場(chǎng)。為適應(yīng)歐洲市場(chǎng)對(duì)取暖設(shè)備的需求，國(guó)內(nèi)相關(guān)企業(yè)搶抓市場(chǎng)機(jī)遇，積極調(diào)整產(chǎn)品結(jié)構(gòu)，靈活研發(fā)新產(chǎn)品，出口訂單大增。

Many Chinese home appliance enterprises saw demand for their heating products rise from the European market during the ongoing 132nd session of the China Import and Export Fair, or Canton Fair, the Shanghai Securities News reported on Friday.

據(jù)《上海證券報(bào)》10月21日?qǐng)?bào)道，在第132屆中國(guó)進(jìn)出口商品交易會(huì)（廣交會(huì)）上，許多中國(guó)家電企業(yè)發(fā)現(xiàn)歐洲市場(chǎng)對(duì)其供暖產(chǎn)品的需求有所上升。

"This time we are focusing on heating products," said Bu Zhiming, general manager of Gd Shine Electric Appliances, who has had his hands full since the opening of this year's fair on Oct 15. The major products of the exhibitor are heaters and electric ovens. The orders began flooding in more than one month earlier than previous years, according to Bu. The company sold more than 500,000 heating equipment to the European market in the first nine months, up over 30 percent year-on-year.

自10月15日第132屆廣交會(huì)啟幕以來(lái)，廣東世聯(lián)電器有限公司營(yíng)銷(xiāo)部總經(jīng)理卜志明就忙得不可開(kāi)交。卜志明說(shuō)：“這次我們主打的是取暖產(chǎn)品！”卜志明稱(chēng)，公司主要生產(chǎn)經(jīng)營(yíng)取暖器、電烤箱等產(chǎn)品，今年訂單旺季比往年提早了一個(gè)多月。今年1至9月，公司已向歐洲出口了超過(guò)50萬(wàn)臺(tái)取暖設(shè)備，同比增長(zhǎng)超30%。

"We've received many inquiries on heating equipment from the clients," Zhang Wei, board director of the exhibitor, Honghuo Holdings, a heating equipment provider based in Guangdong province. "Small-sized air blowers with lower price and electric blankets with lower energy consumption are popular among European clients."

主打整體供暖設(shè)備的廣東宏伙控股集團(tuán)有限公司董事張煒?lè)Q：“前來(lái)咨詢(xún)洽談取暖設(shè)備的客戶很多。單價(jià)較低能耗較低的小型暖風(fēng)機(jī)、電熱毯等產(chǎn)品，受到歐洲客戶的青睞?！?/p>

To meet the demand from Europe, the company has set up a subsidiary in France to develop heating products under own brand and seen the export of own-brand products rising by four to five fold so far this year.

張煒表示，為滿足歐洲客戶需求，公司在法國(guó)成立了子公司，專(zhuān)門(mén)研發(fā)設(shè)計(jì)其自有品牌取暖設(shè)備。今年以來(lái)，公司自有品牌的取暖設(shè)備出口同比增加了四到五倍。

"The European market is our focus during the Canton Fair this time. Since autumn, we've seen order surge, which our overseas clients attributed to the sharp demand from the European market," said Peng Hongfei, head of the marketing department of the Vanward, a heating equipment provider.

取暖設(shè)備供應(yīng)商萬(wàn)和電氣國(guó)際營(yíng)銷(xiāo)中心市場(chǎng)部部長(zhǎng)彭洪飛介紹：“這次廣交會(huì)，歐洲市場(chǎng)是我們開(kāi)拓的重點(diǎn)，尤其進(jìn)入秋季以來(lái)，歐洲市場(chǎng)需求大增，我們海外訂單大幅增加。”

Peng said the sales of their heating equipment exceeded over 20 million yuan ($2.76 million) in the third quarter this year, up 102 percent on a yearly basis, "At present, we are also stepping up the preparation of new production lines to ensure order production."

彭洪飛稱(chēng)：“今年三季度，萬(wàn)和電氣取暖設(shè)備銷(xiāo)售額超2000萬(wàn)元，同比增長(zhǎng)102%，目前還在加緊籌建新的生產(chǎn)線保障訂單生產(chǎn)?！?/p>

英文來(lái)源：中國(guó)日?qǐng)?bào)網(wǎng)

翻譯&編輯：丹妮